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Friday, September 1, 2017

Roland Alphabetical Retail Price List, September 1978




Roland Alphabetical Retail Price List for September 1978.

I had recently come across this price list and thought it was interesting enough to share. Don't really have much to say so I'll just start typing and see what comes out.

Well, gotta say it's a great list of historic gear that includes price lists for Roland's early synthesizers, drum machines,effects units and a wack of other things.

One of the highlights for me is seeing the retail prices for the System 100 synthesizer:
  • S-100 Synthesizer System - $2,425
  • S-101 Synthesizer - $795
  • S-102 Expander Module - $650
  • S-103 Mixer - $360
  • S-104 Sequencer - $495
  • S-109 Monitor Speaker Set - 149.50
Also, seeing prices for the System 700 and in particular the Laboratory system is kinda cool.
  • S-700 System Synthesizer - $13,500
  • S-700L Laboratory System (Blocks 2 & 8) - $3,100
  • S-700M Main Console System (Blocks 1 & 2) - $4,995
The pricing for the individual S-700 blocks is also there, but because the list is in alpha order, I almost missed 'em because they are on other side of the page. 

Block 1 Main Console - $4,495
Block 2 Keyboard Controller - $650
Block 3 Sequencer - $1,695
Block 4 VCO Bank - $2,795
Block 5 VCF, VCA Bank - $1,995
Block 6 Interface/Mixer - $1,195
Block 7 Phase Shifter / Audio Delay - $1,150
Block 8 Lab Console - $2,565

Keep looking and you'll find pricing for the early TR drum machines and the SH- family of synthesizers. The RE-101, 201 and 301 Space Echos are also here. And those cute early Boss mixers.

And see those asterisk symbols by the TR-33, TR-55 and TR-700? Those indicate that the units were recently discontinued, giving us a fairly accurate date of when these early drum machines were taken off the market. Roland Canada's drum machine history page tells me these only came on the market in 1972, giving the three machines less than a two-year life span.

This list is pure gold.

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